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March Madness Mayhem!
ADOTAS – This is an abundant time of year for CBS Corp. March Madness has lent itself to being an online juggernaut for the entertainment firm and Les Moonves; the company’s president was honest with...
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Rupert Murdoch leads the light brigade against free content
ADOTAS — Just as that legendary charge proved disastrous, the News baron will find himself mowed down by fee-averse Internet users. But he’ll keep on trying. Murdoch last month said papers need to...
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Fwix and the art of monetizing local content
ADOTAS – As major publications clamor for a paid content model to cover their numerous expenses, consumers increasingly yearn for content targeted at them on a local level. Seeing an opportunity, Fwix...
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Microsoft talks with News Corp. a shot across Google’s bow
ADOTAS – The enemy of my enemy is my friend, they say. Rupert Murdoch’s distaste for Google and his laments that it is killing the business of news have long been a public affair, but it looks as if he...
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Google Cedes (Some) Control to News Publishers
ADOTAS – It’s gotten so tedious to listen to news publishers whine about how Google News is killing their business that even Google has gotten tired of it and thrown them a bone — or two. Publishers...
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Hey, Local Paid-Content Models Can Work!
ADOTAS – On Twitter, media commentator Jeff Jarvis quipped, “[You'd] Have to pay me to read my local Gannett rag.” However, Gannett, which operates 81 regional newspapers in addition to USA Today, may...
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Lo, The NYTimes Pay Meter Was Instated
ADOTAS – The long-awaited New York Times pay meter will go into effect in the U.S. on March 28. It’s not long-awaited because consumers have been dying to pay for Times’ content, but observers of the...
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Demand, NYTimes and a Two-Tiered Online Content World
ADOTAS – “If you haven’t heard already, Demand Media has been in the news a lot lately,” the email with the infographic read. Demand Media? Never heard of them before — definitely haven’t written...
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Local Dailies Can Charge for Online Content, But They Bring in Pennies
ADOTAS – The newspaper industry has been suffering a long and painful decline, but the 1,390 U.S. local dailies hanging in there are dabbling in charging for online content. However, the revenue...
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The Instragram Fiasco: It’s Over, Put Down Your Pitchforks
People love uploading and sharing their most intimate moments with family and friends using the popular mobile app Instagram, but now users using the popular photo-sharing service may be inadvertently...
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Can Selfies Earn You Cash? Strengthen Brands? Save the World?
ADOTAS – The ubiquitous selfie had made its way into our daily social feeds, but why do people have the urge to snap pictures of themselves and share them with the world? While there are differing...
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IAB: Smartphones to Play Major Role in 2014 World Cup
NEW YORK, June 5, 2014 (ADOTAS) — Smartphone-owning soccer fans across the globe expect their mobile devices to take on a pivotal role when it comes to their FIFA World Cup 2014 experience, according...
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